Senior Food and Beverage Product Manager

Guided by our purpose, core values, and leadership principles, we are creating an airline people love. Our corporate teams set the strategies and operational plans to ensure the success of our company. Whether we use our expertise in accounting, human resources, finance, planning, legal, marketing, or any of our operational divisions, our shared passion for travel and our guests is what motivates us to achieve excellence each day. If you share our passion for creating an airline people love, we want to hear from you. 
 

The Sr. Product Manager F&B creates, manages, and champions brand experiences for -food products at Hawaiian Airlines for both international and domestic flights. As an individual contributor, this role exercises deep knowledge and considerable judgement to make decisions in food and industry trends, guest insights, feedback, and business analysis to increase guest satisfaction and to help build a strong and enduring love for the brand.

• Creates, champions, and maximizes the food experience across all cabins to increase guest satisfaction and to help build a strong and enduring love for the brand.
• Manages all phases of the product and menu development lifecycle, including development of product briefs, specifications, and requirements based on overall program strategy and guest insights.
• Develops recommendations for new food products and services, including initiating and managing gap identification, idea generation, positioning, and financial attractiveness.
• Seeks out food brand partners that can be integrated into our portfolio and cultivates these relationships from inception to launch in partnership with marketing, Inflight and catering operations stakeholders.
• Partners closely with supply chain partners (internal and external) to ensure successful launch of new products and ongoing availability. Provides guidance on projected usage, ideal distribution requirements and catering locations.
• Designs and executes a consistent guest experience aligned to Hawaiian brand equities, including marketing collateral, service-ware, service, and other branded touchpoints.
  • Performs an annual review of products and their contribution to AAG’s business plans.
• Acts as the voice of the guest by understanding guest needs and insights.
  • Commissions primary research and/or secures secondary research to compile actionable insights on the airline industry’s competitive food and beverage landscape.
  • Tracks and utilizes market research, surveys, internal data to understand guest needs and to identify new opportunities to inform decision-making and measure success.
• Oversees all P&L accounts where food and snacks contribute, including cost tracking and reporting, forecasting, and developing recommendations to meet annual commitments. Ensures complimentary offerings are designed in-line with budget.
• Provides input to the annual calendar of inflight marketing programs, communications, and collateral, including briefings, development of creative assets, and tracking the results and impact of marketing efforts.

Required

• 4 years of experience in product or brand management.
• Bachelor’s degree with a focus in business, marketing, or a related discipline, or an additional two years of relevant training/experience in lieu of this degree.
• A passion for both food and creating a remarkable guest experience.
• Working knowledge of financial planning and forecasting.
• Ability to analyze data and make action-driving recommendations.
• Ability to communicate clearly and concisely, both verbally and in writing, as well as through compelling presentations.
• Ability to confidently present objectives and desired outcomes to leadership and cross-functional teams.
• Ability to balance multiple priorities and meet deadlines while working independently and as part of a team.
• High school diploma or equivalent.
• Minimum age of 18.
• Based in HNL and willing to travel 30%-40% of the time.
• Must be authorized to work in the U.S.

Preferred

• 2 years of experience managing outside food vendors and 3rd party suppliers.
• Experience with profit and loss (P&L) management.

• Embody our values to own safety, do the right thing, be caring and kind, and deliver performance. 
• Showcase pride and passion for Hawaiian Hospitality and bringing the spirit of Hawaii to the food program.

Pay will be based on multiple factors, including and not limited to location, relevant experience/level and skillset while balancing internal equity relative to other Alaska/Hawaiian/Horizon employees. Alaska/Hawaiian/Horizon is committed to fair, unbiased compensation along with competitive benefits in all locations in which we operate.

Note: We don’t typically hire at the top of the range.

Alaska Airlines, Hawaiian Airlines and Horizon Air pay and benefits can vary by company, location, number of regularly scheduled hours worked, length of employment, and employment status.

• Free stand-by travel privileges on Alaska Airlines, Hawaiian Airlines & Horizon Air
• Comprehensive well-being programs including medical, dental and vision benefits
• Generous 401k match program
• Quarterly and annual bonus plans
• Generous holiday and paid time off
   

For more information about Alaska/Hawaiian/Horizon Total Rewards please visit our career site and view benefits.

Equal Employment Opportunity Policy Statement  
It is the policy of Alaska Airlines, Hawaiian Airlines and Horizon Air to comply with all applicable federal, state and local laws governing nondiscrimination in employment and to ensure equal opportunity in all terms, conditions, and benefits of employment or potential employment.   

We also prohibit discrimination and harassment against any employee or applicant for employment because of race, color, religion, sex, national origin, age, disability, veteran status, genetic information and other legally protected categories.  

We have established an EEO Compliance Program under Section 503 of the Rehabilitation Act of 1973 (“Section 503”) and the Vietnam Era Veteran’s Readjustment Assistance Act of 1974 (“VEVRAA”).  All applicants and employees are treated without regard to their race, color, religion, sex, national origin, disability or protected veteran status. In addition, we have established an audit and reporting system to allow for effective measurement of its equal employment opportunity activities.   

To implement this policy, we will: 

(1) Recruit, hire, train and promote qualified persons in all job titles, without regard to race, color, religion, sex, national origin, age, disability, veteran status, genetic information and any other legally protected categories; 

(2) Ensure that employment decisions are based only on valid job requirements; and 

(3) Ensure that all personnel actions and employment activities such as compensation, benefits, promotions, layoffs, return from layoff, Alaska Airlines, Hawaiian Airlines and Horizon Air sponsored programs, and tuition assistance will be administered without regard to race, color, religion, sex, national origin, age, disability, veteran status, genetic information and other legally protected categories. 

Employees and applicants for employment will not be subjected to harassment, intimidation, threats, coercion or discrimination because they have engaged or may engage in (1) filing a complaint, (2) opposing any act or practice made unlawful by, or exercising any other right protected by, any Federal, State or local law requiring equal opportunity, including Section 503 and the equal opportunity provisions of VEVRAA, or (3) assisting or participating in any investigation, compliance evaluation, hearing, or any other activity related to the administration of any Federal, State or local law requiring equal opportunity, including Section 503 and the equal opportunity provisions  of VEVRAA. 

Government Contractor & Department of Transportation (DOT) Regulations 
Alaska Airlines, Hawaiian Airlines & Horizon Air are regulated by the Department of Transportation (DOT – regulations, 49 CFR part 40) and all applicants are advised that post-offer and/or pre-employment drug testing will be conducted to determine the presence of marijuana, cocaine, opioids, phencyclidine (PCP) and amphetamines or a metabolite of these drugs prior to any offer or employment or transfer into a safety-sensitive position. Failure to submit to testing or positive indications of drug use will render the applicant ineligible for employment with Alaska Airlines/Hawaiian Airlines/Horizon Air and any employment offer will be withdrawn.